IT seems the electronic media has forgotten its role. Cheap advertisements are aired and the media even does not hesitate to discuss a person`s private issues in public just for ratings.
For example, the media unnecessarily focussed on reports about Imran Khan`s third marriage, while this went viral on the social media. Almost every news channel broadcast this as `breaking news`.
One wonders why media interferes in one`s private life. Though a political figure`s life doesn`t remain secret, media should at least display responsibility whenit comes to anyone`s private affairs.
What benefit can the common man get from this news? Is it a big deal if Imran Khan has married or will marry the third time? There are hundreds of social issues that need media`s attention. But, unfortunately, our electronic media focuses on non-issues to boost TV ratings.
