arbie has launched a new doll modelled after NBA legend LeBron James, naming him the brand`s first `Kenbassador` for hispositive impact on culture, style and community.

The Barbie Signature LeBron James Kenbassadors doll, the first Ken doll of a professional athlete, will be available for $75. James, who collaborated on the doll`s design, features a wardrobe with a varsity jacket, LeBron James Family Foundation T-shirt, Nike sneakers, Beats headphones and more. A portion of sales will be donated to Save the Children, with a copy of James` children`s book, IAm More Than, also being donated.