Aligning with the Osaka Expo 2025`s `Health & Well-being Week`, the Pakistan Pavilion hosted a panel discussion titled `Pink Rock Salt: Trade, Health & Investment Potential` at the Theme Weeks Studio on the Expo site, according to a press release.

Organised by the Pakistan Mineral Development Corporation in collaboration with the Trade Development Authority of Pakistan, the event spotlighted the mineral legacy, health benefits and Pakistan`s trade potential of the Pink Rock Salt.

The event also featured the official documentary film of the Pakistan Pavilion, titled `The Universe in a Grain of Salt`, depicting the visuals of the Salt Range and the interior of the Khewra Mine.

In addition, the panel stressed the importance of geographical indication protection to position pink rock salt as a premium, certified product on the world stage.

The event was held within the broader narrative of the Pakistan Pavilion, where the Pink Salt features the infrastructure and the core elements of the pavilion design.

It further reinforced the pavilion`s theme of balance between nature, wellness, and innovation, offering a compelling platform to translate heritage into opportunity and awareness into trade.m