Tetra Pak Pakistan Limited and Bulleh Shah Packaging Pvt Ltd have entered into a strategic collaboration through a memorandum of understanding aimed at creating a commercially viable collection and recycling value chain for used beverage cartons (UBC) in Pakistan, according to a press release.

The MoU focuses on scaling up the collection, transportation, and recycling capacity of UBCs through partnerships with waste management companies and scrap dealers, while also conducting thorough value chain assessments to improve operational efficiency and pricing transparency.

In addition, the two organisations will work together to implement realtime data reporting through Tetra Pak`s digital platforms, ensuring greater transparency across the value chain in an impact unique to this partnership where digital traceability transforms used beverage cartons from anonymous waste into trackable assets fuelling transparency, sustainability, and smarter recycling.m