China`s Chery Automobile has launched Mornine, a humanoid robot now serving customers at adealership in Kuala Lumpur, Malaysia. Originally a digital character aimed at younger audiences, Mornine evolved into a real-world assistant using advanced sensors, bionic motion systems and Deepseek`s language models to interact naturally with people.
Unveiled in 2023 and showcased in 2024, 2025 marks Mornine`s first commercial use.
She now explains vehicle features, answers questions and assists with test drives. Despite her robotic appearance and voice, Chery plans to expand her role to malls, cinemas and exhibitions as a customer service agent.